Written interviews: 4 ways NOT to use AI and 4 ways it can help

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  by QW+ staff writer

Written interviews: 4 ways NOT to use AI and 4 ways it can help

When experts use AI to give them a soundbite or key message, they weaken own voices. Here are four of the most critical ways you lose ground when you use AI to answer interview questions.

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Five questions you can ask for a five-star media interview

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  by QW+ staff writer

Five questions you can ask for a five-star media interview

Most times, when we prep for an interview, we focus on the answers we’ll give to the questions we’re expecting to be asked. But a truly strong interview starts one step earlier, with questions you can put to your interviewer to ensure clarity on the story, the audience, and the job you’ve been invited to … Read more

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Who will carry your message when you’re not in the room?

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  by QW+ staff writer

Who will carry your message when you’re not in the room?

Welcome to 2026, where Africa is still the youngest continent on earth, and the number of Africans under 25 is now so large that it’s basically shaping the future of everything.  For QW+, we see this in the context of the new post-journalism world, where young people everywhere forgo traditional news brands in favour of … Read more

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Open letter to conversation leaders around Gendered Violence: Choose your words with care

It is currently the 16 Days of Activism Against Gendered Violence. And as Quote This Woman+, an African feminist non-profit working for a gender-just media, we call on all thought-leaders and writers to exercise responsibility for the words, phrases, and acronyms they choose in this conversation. We refer in particular to the easy euphemisms and acronyms … Read more

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Gen AI Can’t Replace your Voice as a Media Expert, but it Can Help

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  by QW+ staff writer

Gen AI Can’t Replace your Voice as a Media Expert, but it Can Help

This article is based on a media training session that the Nigerian Newspaper Prime Progress conducted, together with QW+, for new QW+ experts from Nigeria. You can access a link to the entire training here. Anybody who uses generative AI in their daily life might feel the temptation to turn to Large Language Learning Models … Read more

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How Experts Use Their Voices During 16 Days of Activism on Gender-Based Violence

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How Experts Use Their Voices During 16 Days of Activism on Gender-Based Violence

The 16 Days of Activism period brings an annual spike in media interest around gendered violence. Journalists look for experts who can help explain the violence and offer practical ways forward. For our QW+ community of researchers, economists, psychologists, lawyers and activists, this is our moment to be the steady, clarifying voice that guides the … Read more

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Representation Matters: Shaping Fairer Media Policies in Africa

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Representation Matters: Shaping Fairer Media Policies in Africa

When you turn on the news or scroll through a feed, whose voices do you hear? Whose expertise counts as authority? Across Africa, too many stories still leave out women, rural communities, and other marginalised groups. Visibility in African media still favours a narrow few. Quote This Woman+ will be at the African Women in … Read more

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Call for 2026 Volunteer Interns at Quote This Woman+

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Call for 2026 Volunteer Interns at Quote This Woman+

Are you ready to step into the media industry, sharpen your skills, and help shift who gets to speak in African news? Quote This Woman+ (QW+) is looking for the right people to join us as volunteer interns in 2026.  We’re offering 6-month and 12-month internships where you’ll gain critical work experience while contributing to … Read more

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Sound Warm, Practise Often, Start Strong: Insider Media Training Tips

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Sound Warm, Practise Often, Start Strong: Insider Media Training Tips

Q: What do Pratley Putty, Pinotage and the Prepaid Mobile have in common with South Africa’s First Thursdays?A: They’re all South African inventions that went global. Quote This Woman+ has started its own First Thursdays programmes with a series of online webinars at 3 pm SAST on the first Thursday of each month, where you, … Read more

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How to write a press release

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  by QW+ staff writer

How to write a press release

Journalists get a lot of press releases – and this sums up how most of them feel about it: “For decades I started my mornings weeding through the press releases in my inbox, one finger hovering over the ‘delete’ key and ready to strike.” Neil Hayes, writing here: Journalists’ Advice on How to Write Press … Read more

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